Travel has a new buzzword: the connected trip. Referenced in earnings calls and at industry events by Booking.com CEO Glenn Fogel a couple of years ago, it describes a well-known concept in a new shape: the ability to sell end-to-end itineraries to travellers but in a digital, interactive, hyper-personalised way, throughout the whole travel lifecycle.
We enable the connected trip
Posted by
Nezasa Team on Oct 23, 2020 9:00:03 PM
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Topics: personalisation, connected trip